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Price Reduction Request Letter

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    In case you feel that the prices that are charged on products or services offered by your supplier are not accommodative enough for you, you are able to ask them to reduce it through a price reduction request letter. This is how you can write the letter.

    In the introduction of the letter, give your personal information including contacts. This should be followed by reason as to why you are writing the letter which in this case is to ask for a reduction in price.

    Also explain why you are requesting the supplier to reduce the price of services or products offered. Ensure that the reason is one that needs to be considered.

    You should also give the reader reasons to believe that the price reduction is able to solve the problem that is alleged to have risen from higher prices. Show the reader how reduced prices will affect the business relationship between them and their customers.

    Explain to the reader what in your own opinion should be done in effecting the price reduction. You can suggest that the reduction be done by a particular percentage or amount that is considerable.

    Sample Price Reduction Request Letter

    (Sender Name)
    (Sender Title/Position)
    (Sender Organization Name)
    (Sender Street Address)
    (City, State, Zip Code)

    (Date)

    (Recipient Name)
    (Recipient Title/Position)
    (Recipient Organization Name)
    (Recipient Street Address)
    (City, State, Zip Code)

    Please receive my price reduction request letter for your line of product especially canned meat and baked beans. From the results that were currently conducted on a wide range of consumer products through our research company, Consumer Insight, there is an indication that most consumers are shifting trends from using your canned meat and baked beans due to the increase in prices.

    In fact, most of them are saying that they are opting for the imported products that are offered at cheaper prices. We took the task of informing you to ensure that you are able to take the best measures of reducing the prices among others so that Lowland Foods Co. Ltd can remain the market leader that it used to be.

    From the sentiments of the consumers, I suggest that you reduce the prices by approximately US$0.65 to make the price affordable to your customers and also command the largest market share.

    Yours Sincerely,
    (Name)

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